Home » The Campus » IdeaBase

IdeaBase

Ideabase Analysis 8: The Hotbox

12053660_low

Breakdown Description Company Name The Hot Box Website http://www.thehotbox.com.sg Problem and Solution Anyone who’s stayed on a campus that’s more or less removed from the rest of society, pulled all-nighters and had hunger pangs kicking in at a time when everywhere that sells food is closed, knows the pain of having to resort to junk food from vending machines or ...

Read More »

Idea Analysis Week 10: Jack On The Block

14768680_m(550x360)

Breakdown Description Company Name Jack On The Block Website http://www.jackonblock.com/ Problem Finding the right people to help you with household fixes can be a really big pain, especially if you have moved to a new area. Looking for a carpenter, electrician or even a plumber can be really difficult, especially someone who has a reputation and is sure to provide ...

Read More »

Idea Analysis: Your Crowdfunding Campaign Failed? Now What?

iStock_000016588175Small(550x380)

After a lot of hard work, your campaign did not make it. There just was not enough traction for it to reach your goal. So what do we do now? 1. Give up, walk away? 2. Or go back to the drawing board to take another stab at it?  Well if you chose option 2, you may want to read ...

Read More »

Idea Analysis: Building a Great Crowdfunding Campaign – Part 3: The Launch

12495913_s

So you’ve done your research, targeted your audience and prepared your story. The launch button has been pushed… now what? Running a successful campaign does not happen on your crowdfunding website alone.  You will need to get out there and pull your supporters in.  Get them to contribute and share – the more viral you can make your campaign, the ...

Read More »

Idea Analysis: Building a Great Crowdfunding Campaign – Part 2

11000406_m (550x360)

Part 2: Pre-Launch As part of an ongoing series on Crowdfunding, this week, we take a look at the steps of launching a great Crowdfunding campaign, including pre-launch and post-launch strategies.  Today we talk about the steps to take before you launch your campaign.  In Part 1, we introduced you to the concept of Crowdfunding and provided you with ways ...

Read More »

Idea Analysis: Building a Great Crowdfunding Campaign

7849469_m(550x360)

Part 1: Introduction Recently we have received requests from you about the phenomenon of Crowdfunding.  Following our earlier ARTICLE on the subject we have seen Crowdfunding being used in both the private and not for profit sectors, by individuals and organisations keen to ride the wave of this innovative fundraising method.  Over the next few days, we here at EntreCity ...

Read More »

Idea Analysis Week 9: Button Trackr

14768680_m(550x360)

Breakdown Description Product Name Button TrackR Website http://www.indiegogo.com/projects/button-trackr-find-lost-items What Is It? Button TrackR is a tracking device that’s the size of a small coin. It can be attached to your personal items which can then be monitored through a free mobile app.This coupled with a community of people around, where their tracking apps, would also be able to help you ...

Read More »

Idea Analysis Week 8: Rug Addict

14768680_m(550x360)

Breakdown Description Company Name Rug Addict Why We Like It We love the product, but frankly its the personal touch that has us bowled over.Customer is really King(well at least Royalty) for the guys Rug Addict. The packaging of the rug mouse pad is innovative and very personalized. Makes it very exciting to receive and open it. Customers are addressed ...

Read More »

Idea Analysis Week 7: Bhumiputra

14768680_m(550x360)

Breakdown Description Company Name Bhumiputra Website http://www.bhumi-putra.com Problem Sustainable development has been the talk of the town. Yet many are unsure how to go about achieving this. Construction may be resource and capital intensive, making modernization and urbanization a privilege that only the developed societies are entitled to. Poorer countries are falling through the cracks due to their lack of ...

Read More »