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Two years ago, I was sitting outside a train station waiting for a friend. I happened to leave my two phones on the seat and forgot to take them with me when I got up. I had barely walked a few meters when I realised however when I turned around they were gone. Having something like button tracker would have been excellent at the time! – Gurpal
| Breakdown | Description |
| Product Name | Button TrackR |
| Website | http://www.indiegogo.com/projects/button-trackr-find-lost-items |
| What Is It? | Button TrackR is a tracking device that’s the size of a small coin. It can be attached to your personal items which can then be monitored through a free mobile app.This coupled with a community of people around, where their tracking apps, would also be able to help you to locate your item would help you find your lost items faster. |
| Why We Like It | We all misplace items (often on a daily basis) and when we are caught up in circumstances, we sometimes lose valuables such as our wallets, phones and other important items. Just think how much trouble, time and money we could have saved if we had a simple device like Button TrackR! It would at the very least provide us with an opportunity to get our items back. For people with memory loss problems, Button TrackR would be a useful tool in helping them cope with their day to day lives. |
| Target Market | The target market for the product can be really wide. In this case, there are many people (at different levels) who could use the device. |
| How Will They Make Money? |
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| How Will They Reach the Market? |
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