Breakdown | Description |
Company Name | The Hot Box |
Website | http://www.thehotbox.com.sg |
Problem and Solution |
Anyone who’s stayed on a campus that’s more or less removed from the rest of society, pulled all-nighters and had hunger pangs kicking in at a time when everywhere that sells food is closed, knows the pain of having to resort to junk food from vending machines or cup noodles. So do the 4 students who founded Hotbox, who decided to do something about the lack of decent food after-hours. Partnering with supper stalls around the island, the Hotbox delivers meals to students who request them right to their halls of residence four days a week, plugging a much-needed hole in terms of campus amenities. Furthermore, NTU is a university that actively promotes entrepreneurship, going so far as to offer a minor in entrepreneurship. It is promising to see students be spurred by their own experiences and provide a service that is lacking within the campus. |
Target Market |
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How Will They Make Money? |
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How Will They Reach the Market? |
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Final Thoughts |
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